from launch to success to every detail in between
Our team, the tools, and the Target guests. You’ll find everything necessary for your campaign’s success right here at your fingertips—and we’re here to help you put it all together.
a streamlined process
Connecting your brand to our guests is our top priority. And we also understand that no two brands are the exactly same. So while we can offer turnkey, comprehensive services and robust custom reporting, we’re also readily available to modify our products and solutions to deliver upon all your business objectives.
planning & strategy
As soon as we hear you’re interested in a TMN solution, our team kicks into gear and meets with merchants and vendors to prepare your campaign.
complete media inputs
Your brand objectives are identified and translated into an actionable plan.
weeks before launch: brand page–12 | site placement–9
approve final media plan
We share the key offer and benefits, as well as the channels your brand’s message will be running on with creative and management teams.
weeks before launch: brand page–10 | site placement–7
complete creative inputs
Vendors, merchants and management teams review and help shape the look and feel of creative elements. Upon your approval, you will receive a link to the live experience.
weeks before launch: brand page–8 | site placement–6
optimization & results
As your program’s running, our team provides real-time optimization to amplify your campaign solutions. At the same time, TMN will be compiling a custom report of the program metrics, so when the campaign ends you can reset the bar for even greater success.
Target Bullseye Marketplace
For proven value, Bullseye Marketplace is your go-to solution. It consists of the top comScore publishers you can trust and ensures relevant, brand-safe and highly visible media placements for your brand.
maximum brand safety
Regulated for Target’s advertising puts your message in the best spot possible.
private, publisher-direct partnerships
Augmented with the automation and flexibility of programmatic technology.
priority inventory only
All premium positioning and high ad quality.
High standards are upheld via MRC-accredited measurement technology.
curated partnerships to consistently hit the mark
Bullseye Marketplace also gives you the ability to leverage 1st and 3rd party data to segment customers along demographics, geography, purchase history and more.
exceptional places to deliver today’s best value
Complete inventory transparency means you’ll always know where your ads are going to appear.
- 150+ premium partners across desktop, in-app and & mWeb
- 30+ Spanish language and Hispanic content partners
- 60+ in-app and mWeb content partners
We’re going to get your message to our guests the best way possible—fast, seamless and relevant. With this in mind, all tagging requests will be reviewed by the Target Media Network on a case-by-case basis. Please keep the following guidelines in mind while tagging:
- Ads on target.com may only be tagged for reporting purposes, not for retargeting users outside of target.com
- Ads served by a 3rd party server are not allowed to block delivery
- Reporting data collected on target.com must be made available to Target Media Network upon request
- All tagging on target.com must be approved by Target Media Network
Please note, Target reserves the right to suspend any campaign in violation with these policies. Any exceptions to any of the above rules require written permission from Target Media Network. At this time, Target does not support tags for Target App placements.
For any additional questions on 3rd party tagging, reach out to your sales person, or contact us.